Music Video Review: Loyal By Chris Brown

The song was produced by Nic Nac and features guest appearances from fellow rapper Lil Wayne and rappers French Montana, Too Short or Tyga, depending on the version of the song. Chris Brown enlisted Lil' Wayne and French Montana for his new track, "Loyal." The single opens with Weezy rapping about his lack of trust in his female companions. Chris Brown joins in, commenting on the gold-digging tendencies of women he knows, repeating a chorus of "These h--s ain't loyal." "Loyal" is expected to be featured on the controversial singer's upcoming album, "X." Due out in 2014, the record may be Brown's last.

The use of the camera is the most effective way to portray meaning by the use of the different camera shots, angles and movements. As an example, the low angle shot of the artists standing in the crowd can make them seem dominant over the audience and on the other hand a high angle would make him seem weak.However that is not the mood Chris brown wants to convey here. Other shots such as a close up on the artists face can be used to clearly express emotion of happiness through the frivolous spending we can seen in the outfits they wear along with the accessories like the flashy chains used to show wealth without having physical piles/stacks of money adhering to the stereotypes but this is done very narrowly. 

“These hoes ain’t loyal.” I wake up too many mornings with the hook playing in my head. Here’s the kicker: And yet I can’t get it out of my head right now because it’s stuck on repeat. So, the fact that this song won’t leave me alone, means that I need to write about it. A hoe is a thing; it’s an object. It is a tool to be used. It is easily discarded and replaced. So, when we sing along to the catchy beat, we subconsciously accept that women and girls are things. We accept that they are disposable. And we don’t recognize their humanity. Content analyses have found that approximately 22% to 37% of rap lyrics contain some misogyny, depending on sub genre. Individual artists have been shown to use such lyrics more frequently. Eminem, for example, used misogyny in eleven of the 14 songs on his third studio album. Common misogynistic themes include the use of derogatory names such as "bitch" and "hoe", sexual objectification of women, legitimation of violence against women, distrust of women, and the glorification of prostitution and pimping. 

Other ways that were used in the video to demonstrate wealth are the exclusive brands seen in this video porting a message that the artist featured in this video are of a very high class with a lot of wealth. Along the with the baby tiger used by the ironically named artist "Tyga" in his feature of the song. Tigers are not associated as being house hold pet but there are many advantages to being wealthy and obviously owning wild animals is one of those luxuries.

In terms of hip hop videos I don’t remember the last music video I watched where the artist actually DANCES in it! Not like, just two step and bop to the music, I mean actually dances!  Even the weird animated bear head on someone’s body is kind of cool. Well kind of. Chris Brown is talented!  They say give credit where credit is due so kudos to Chris Brown and everyone else that was apart of this video, especially the other dancers! These back up dancers looking like he stole a crew off of Step Up (A popular dance Movie).  But overall, this was a good video! Nothing fancy, but the fact that it made me want to dance along with everyone means I will most likely be watching this video again but at the end of the day thats why artists like Chris Brown sell so well regardless of what happens in their personal life. The video is popular because people like the beat but in this day and age people cannot stand songs with misogynistic lyrics.